Director James Cameron and Panasonic are joining forces to promote new flat-panel 3D TVs and Blu-ray disc players — while also pushing ticket sales for Cameron’s 3D film “Avatar.”

The deal, announced by both parties on Friday, comes on the same day that 15 minutes of “Avatar” are being shown for free on IMAX screens across the country.

Panasonic is hoping the collaboration will push the electronic company’s reputation as a 3D leader within the industry.

Within the next month, Panasonic will have a number of trailer-vans driving around the U.S. and Europe with big-screen 3D TVs inside showing “Avatar.” Footage from “Avatar” will also appear in ads for 3D TVs in Japan

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The Warp; Cameron, Panasonic Join Forces for 3D TV

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